Selected work

Real results, not just pretty portfolios

Every project has a measurable outcome. Browse our case studies to see how we help companies ship AI systems and build products that drive real-world results.

Filter by practice:

Featured Work

AI & Product

InsightX

VaultIQ+

A production multi-agent AI platform for AML and KYC due diligence, built and operated for InsightX. Deterministic retrieval and RAG turn days of research into a fully cited, audit-ready risk report in minutes.

11

Specialised AI agents

6+

Licensed data sources

Minutes

From search to report

Applied AIMulti-Agent AIRAGDeterministic RetrievalAML & KYCCompliance SaaS
Ecommerce Growth & CRO

Sensica

Sensica

A ten year old beauty device brand with strong retail distribution but a Shopify store that barely converted. An education first redesign plus roughly six months of CRO work took conversion from 1% to 4%, in the founder's own words.

1% → 4%

On-site conversion

Education

Moved into the buying path

Trust layer

Klarna, reviews, payments

CROShopify RedesignDTC BeautyConversion
Ecommerce Growth & CRO

Limitless Living MD

Limitless Living MD

A single product-page CRO audit that grew into a 6-month Shopify growth partnership, growing revenue 356% (nearly 5x) by fixing conversion, not buying more traffic.

+356%

Revenue growth

2.7×

Conversion rate

+449%

Monthly orders

CROShopifyE-commerceSubscription
Ecommerce Growth & CRO

Paylando

Paylando

Paylando's site read like a technical catalog, not a sales tool. We rebuilt the information architecture, product discovery, and product pages around the buying decision: bounce rate fell 24%, session duration rose 72%.

-24%

Bounce rate

+72%

Session duration

+15%

Page views

CROUX RedesignB2B EcommerceInformation Architecture
Ecommerce Growth & CRO

Pizza Party Co

Pizza Party Card Deck

Pizza Party Co had a family card game, an engaged food audience, and no store, with the product still in manufacturing. We designed and built the Shopify store from scratch, then ran a preorder launch: ~1,100 preorders in week one at 3.5% conversion, with zero cancellations.

~1,100

Week-one preorders

3.5%

Preorder conversion (target >3%)

2.05%

Store conversion rate

Shopify Store BuildShopifyDesign from ScratchPreorder Launch

All Projects

Luxury Jewelry · Shopify

Marco Dal Maso

Marco Dal Maso

Marco Dal Maso's jewelry looked premium but the product pages converted at ~1.5% with a 73% bounce rate. We rebuilt the PDP, trust layer, cart drawer, and mobile journey around the buying decision, CRO-first.

PDPRebuilt for decision-making
CartUtility to conversion layer
Fragrance & Personal Care · Shopify

KAS Fragrances

KAS Fragrances

KAS Fragrances had no store and a brand whose value lives in story and sensation. You cannot smell a perfume online, so we designed and built a custom, bilingual Shopify store with a story-first product experience that makes a visitor feel the brand before they read a single product detail.

Figma → ShopifyDesigned and built custom
Story-firstTwo-tier scent experience
Swimwear & Apparel · Shopify

Citra Swim

Citra Swim

A new swimwear brand whose marketing worked and whose store didn't: around two thousand visitors in six weeks and effectively zero sales. A data-first redesign built from GA4 and Microsoft Clarity evidence turned that traffic into revenue and lifted average order value by 20 percent.

+20%Average order value
Audit firstGA4 + Clarity before design
Furniture & Home · Shopify

Bombora Custom Furniture

Bombora Custom Furniture

A family-run Australian furniture maker had outgrown Squarespace but could not afford to lose the search visibility it had built over years. We ran the replatform as a structured migration: pages, assets, and SEO structure carried across intact, with a redeveloped theme, advanced search, seven email flows, and invoicing built for a 50 percent deposit business.

Full migrationSquarespace to Shopify
SEO continuityStructure converted for crawlers
Industrial Manufacturing · WordPress

Infinitum

Infinitum

Infinitum builds enterprise-grade EC-motor fan systems for data centers and mission-critical facilities, but its website read as a startup. We redesigned and rebuilt the site on WordPress into an enterprise experience with structured lead paths, foundational SEO, and a spam-proof pipeline. Infinitum reports sales are up 36 percent since launch.

+36%Sales since launch, client reported
EnterpriseMega-navigation and page system
Luxury Sustainable Fashion · Shopify

Undarmaa

Undarmaa

A Danish luxury wool brand with a genuinely superior product and a store that quietly leaked sales: a glitchy navigation, missing trust elements, a discount display bug, and needless buying friction. A CRO audit followed by 90 days of disciplined fixes, with no redesign, after which the client reported sales nearly doubled.

~2x salesIn 90 days, client stated
Audit firstClarity, GA, Shopify data
Security Technology & Consumer Hardware · Shopify

PaintCam

PaintCam

PaintCam builds AI security cameras that made headlines from Kickstarter through CES 2025, and its sales policy was distributors first, public later. Shopify assumes anyone at checkout may buy. We migrated the brand from Webflow one to one and built the distributor gate on Shopify's own primitives: approved partners purchase, everyone else joins a regional waitlist, and no gating app takes a monthly fee.

Brand intactFaithful Webflow to Shopify migration
Tag-gatedApproval workflow on Shopify primitives
Specialty Coffee & Retail · Shopify

Way

Way.gent

Way is a Ghent specialty coffee brand with a roastery, cafes, a barista academy, and a store stuck on the legacy Debut theme behind a page builder. We rebuilt it as fully custom sections on Dawn, pixel-perfect to the client's own design, retired the builder entirely, and gave the catalog its signature feature: flavor profile sliders that filter coffee by intensity, fruitiness, sweetness, and acidity in real time.

Shopify 2.0Debut to Dawn, fully custom sections
By tasteReal-time flavor profile filtering
Nutraceuticals & Health Supplements

Metagenics, via Amipro

Metagenics (Amipro)

Metagenics' South African branch was about to spend on Google Ads with no conversion destination built for it. We designed and built the funnel: an educational landing page that earns trust in a science-led brand, and a four-screen quiz that matches every visitor to their UltraFlora probiotic, delivered with custom code inside Weebly and analytics tracking the funnel end to end.

Quiz-firstEvery section drives one action
EducateThe gut health story before the pitch
Children's Sleepwear

LUMIEREX

LUMIEREX

LUMIEREX sold premium children's pyjamas on price against UK high-street giants. We audited, redesigned, and rebuilt the Shopify store around its real buyer, turning a discount-led catalogue into a story-led conversion journey. Conversion rose from 1.5% to 2.5% in the first 90 days (client-stated, Shopify Analytics).

1.5% → 2.5%Conversion (client-stated)
Story-ledRebuild

Ready to become our next case study?

Let's discuss how we can deliver measurable results for your business.

Both credited in full when you continue. Yours to keep either way.